Why Wearing Wigs Is Popular in North America and Europe?
2019/12/3 10:54:49

Why Wearing Wigs Is Popular in North America and Europe?

The wig market is the earliest rise in Europe and the United States. People wearing wigs, regardless of age, color, class, or gender, have almost every wig in Europe and the United States. Because for European and American people, wearing wigs has become a fashion lifestyle in their daily lives. Why do Europeans and Americans love to wear wigs and even wig-wearing is becoming a fashion trending there? In this article we will discuss with you why wigs and lace hair closure selling well in Europe and the United States, and even you can say that this are the benefits of wearing a wig.

In recent years, wigs have been almost ubiquitous on European and American women's heads. From actresses, wealthy women in the elegant world, fashion show models, film and television roles, and young girls who pursue changing beautiful hairstyles or fancy dresses in daily life, women who suffer from thinning hair almost wear them. Wigs are undoubtedly becoming more mainstream, especially now that so many influential people wear wigs. Social media influencers and beauty bloggers have been inspiring more young women to join the ranks of wigs. Various wigs have actually been sold to millions of people worldwide. In the United States, retail sales of wigs have grown from almost zero about twelve years ago to more than $ 500 million per year! By 2023, the global wig and hair extension market is expected to reach $ 10 billion (£ 7.9 billion)! Wearing wigs is no longer secret or delicate, but is hailed as a means of fashion.

But why are wigs particularly popular in Europe and the United States?

1. Can solve the problem of less hair loss.

In today's society, more and more men and women are suffering from hair loss for a variety of reasons, including genetics, hormonal changes, diseases and medications. Many people believe that hair is an important part of their overall appearance, while wigs can cover up thinning and restore confidence.

2. You can easily get the hairstyle you want

In recent years, wigs have been almost ubiquitous on European and American women's heads. From actresses, wealthy women in the elegant world, fashion show models, film and television roles, and young girls who pursue changing beautiful hairstyles or fancy dresses in daily life,

3. Create fun for your social activities

A variety of wigs are the best solution for fancy dresses, such as Halloween parties, masquerades, role-playing activities, or some fashion shows. Wigs can bring interesting styles to your style because of their versatility.

4. Essentials for a stylish look

Wigs have become the darlings of the fashion industry, not just in various large-scale fashion shows, wearing wigs is an important part of many fashion celebrities and movie star clothing modeling.

5. Comfort brings more lovers

In recent years, the wig has greatly improved in texture and wearing comfort. The full lace wig and lace front wig have a thin mesh base, which allows the scalp to breathe, which is much more comfortable than mesh or other synthetic materials.

6. Healthy and protect natural hair

The wig was originally a protective hairstyle designed to protect the health of your hair and grow natural hair, avoiding the use of harmful styling products and heat treatments every day to damage your hair.

7. Cultural heritage and continuity of history

In European and American film and television dramas, we often see the former European nobles wearing white wigs. In fact, this was a popular trend in the upper European society that originated from the Louis XIII period. The popularity of fashion must have a historical background, but it also reflects the lifestyle and aesthetic taste of people at that time, and the inheritance of social phenomena, which is also a gain from looking back at history.

8. Afro-American women's love for wigs

In Europe and America, African-American women have become the main consumer group  of wigs. Affected by physiological, historical, and cultural factors, African-American women can not only solve the problem of less hair loss by wearing wigs, but also have straight hair and curly hair popular among European and American women.

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